翻訳と辞書 |
Over-redemption insurance : ウィキペディア英語版 | Over-redemption insurance
Over-redemption Insurance (also sometimes called Over-redemption Coverage) is a type of insurance that is purchased by businesses to protect themselves financially in the event that a promotion ends up becoming more successful than was originally anticipated and/or budgeted for. Over-redemption insurance is commonly used by retailers, advertising agencies and brand managers to reduce the financial risk of a running a marketing or sales promotion. == How Over-redemption Insurance works == Since it is difficult to predict how successful a company's promotion will end up becoming, unexpected costs can easily accumulate if both the cost and success of the promotion are underestimated. With over-redemption insurance, if a company goes over the promotional budget they had originally planned for, the financial risk of those increased costs gets transferred to the insurer, thus protecting the company's budget.
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Over-redemption insurance」の詳細全文を読む
スポンサード リンク
翻訳と辞書 : 翻訳のためのインターネットリソース |
Copyright(C) kotoba.ne.jp 1997-2016. All Rights Reserved.
|
|